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KIDS HOPE ALLIANCE

Kids Hope Alliance (KHA) serves as the funding agency for the City of Jacksonville, investing millions annually in children's and youth programs across Duval County. Their efforts focus on providing at-risk children and youth access to essential services such as academics, enrichment, nutrition, and mental health.

COMMUNICATIONS / BRANDING

In partnership with the Kids Hope Alliance (KHA), Acuity Design Group (ADG) played a key role in advancing the organization's strategic communication and marketing initiatives. ADG's responsibilities included creating multiple newsletters, which served as vital communication tools to share important updates on KHA’s investments, programs, and outcomes with stakeholders. These newsletters kept stakeholders informed and engaged, fostering transparency and a sense of community around KHA’s activities.

Beyond newsletters, ADG implemented a variety of marketing strategies to enhance KHA’s visibility and public profile. This involved developing comprehensive branding guidelines that ensured cohesive and consistent promotion of KHA’s mission and vision. These branding efforts were essential in establishing a strong, recognizable identity, helping to build trust and recognition among the communities served by KHA as well as potential partners.


Through strategic planning, content creation, and targeted marketing, Acuity Design Group supported Kids Hope Alliance in effectively communicating its goals and achievements. This collaboration not only improved KHA’s engagement with its audience but also ensured its mission to serve the youth of Duval County was clearly communicated and widely recognized. By leveraging ADG’s expertise, KHA maintained a strong community presence, attracted support, and furthered its goal of empowering young people in the region.

ADG Responsibilities

  • Marketing Material Development
  • Planning
  • Public Involvement
  • Stakeholder Engagement
  • Government Relations
  • Agency Coordination
  • Public Workshops/Hearings
  • Annual Report Development
  • Workforce Report Development
  • Branding Guide
  • Program Growth and Outreach 
  • Social Media
  • Visioning


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